Brand Principles

The garments created will always prioritise aesthetics and longevity. It is sincerely believed that this approach is the only way to bring joy to both the client and those of us who create such things. A particular focus is given to cut and structure, achieving a balance between intriguing designs that captivate the eye and yet have the dignity to be self-assured. Through sturdy construction and complementary repairs, pieces bought by clients are intended to last decades, turning from an exciting new piece to be shown off to an old friend you can always rely on.